Affiliate marketing is the use by a Web site that sells products of other Web sites, called affiliates, to help market the products. Amazon.com, the book seller, created the first large-scale affiliate programme and hundreds of other companies have since followed.
This white paper outlines how managers can determine whom to keep, how to treat those who leave, and what to do to retain those necessary to the organization. Download Now
Learn about the legislation and its impact to small businesses. Get your questions on health care reform answered, and hear what other business leaders are asking, through a live Q&A session with TriNet's expert on regulatory affairs. Download Now
New movers are ideal targets for Direct Marketers. New homeowners and renters invariably purchase a
wide range of products and services. According to moving.com "People who are moving spend more
during the 3 months surrounding their move than non-movers spend in 5 years." Download Now
How do you stand out from the rest of the pack, while trying to spend less and deliver better results? This paper examines 5 secrets to one overlooked media that is paying big dividends for organizations in a range of industries. Download Now
In an era of diminishing revenues - and audiences - from traditional publishing channels like newspapers and magazines, email monetization provides publishers, advertisers and audiences with a modern method of driving revenue, new customer growth and knowledge of new products previously only available via print ads and television. "IAB Email Monetization Strategies" seeks to explain how email monetization works, present best practices and serve as a resource for publishers and marketers who wish to take advantage of email, which is one of the most effective direct and brand marketing mediums. Download Now
In these trying times, no greater low-hanging-fruit opportunity exists than implementing a successful lead-nurturing program. But, creating one requires careful thought and planning – which this paper outlines. What are some key steps your organization should take to building a successful program? What marketing-platform capabilities should you consider to help you get the results you want? Get the answers today! Download Now
